Developers are constantly raising the bar on luxury building amenities to differentiate themselves from competitors. New luxury rental buildings in the large gateway cities (think NYC, LA, SF, etc.) are setting record rents. As a result, they are constantly striving to offer a product and building amenities that will attract a new crop of renters. This July, the average Manhattan rent was $4,068, according to the July Elliman report by Miller Samuel Inc. This implies an average annual household income of $183,060.
The Building Amenities at Ten Thousand
In Los Angeles, a new 283-unit luxury rental called Ten Thousand, a 40-story tower at 10000 Santa Monica Boulevard where rents will range $8,500 to an eye popping $25,000 per month. Amenities include a wellness studio where on-call doctors can come administer Botox injections. Other perks include a boardroom designated for meetings, a full bar, indoor lap pool with underwater speakers, four butlers, plus a one-acre park that will sport a theater and fire pit. The park will also have designated space for dogs to run about. Although if busy residents don’t have time for that, then building staff will be able to walk them when nature calls.
New York Building Amenities
Thankfully dogs on the east coast will just as many luxuries as their west coast counterparts. Pet spas are an increasingly common amenity, and some developments are taking it to a whole new level. Silver Towers complex, on West 42nd Street opened in late 2014, with a 9,000-square-foot pet facility. The facility includes cage-free daycare as well as overnight boarding, personalized dog walking, grooming and training services and boutique pet products. The Manhattan Skyline building on West 59th Street has its own private outdoor dog playground. MiMA rental tower in Midtown West by Related has an all-inclusive pet complex dubbed “Dog City”. Dog City includes a professionally staffed pet spa, indoor and outdoor play spaces, grooming facilities, vet services, dog walk and, adorably, pet play dates.